Nice to meet you!
Hello, I'm Colleen. Our journey began in 2020 and 200 pairs of Children’s Wellies. Starting from a spare room and along with the magic of social media, has led us to realms of growth and prosperity.
With my background in luxury children's fashion, I identified a gap in the market for practical (yet stylish), everyday footwear at affordable prices. Becoming a parent myself to twins in 2016, I empathised with the anxiety of finding the perfect shoes for little ones. I made it my mission to provide parents with a better solution.
As a small business owner, I'm involved in all aspects of the company, and your feedback is important. At some point, you'll probably hear from me personally. If you have any questions, please don't hesitate to reach out to me at colleen@shoeloops.co.uk.